Folkl

FOLKL is an independent consultancy comprising multi-disciplinary thinkers, with a vision to understand public opinion and human behaviour in greater depth.

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Email

info@folkl.co.nz


Napier

49 Tennyson St, Napier South, Napier, 4110


Wellington

Lvl 2,35 Ghuznee St,
P.O Box 27-247 Marion Square,
Wellington, 6141


London

Tower 2, 6th Floor, Clement's Inn, London, WC2A 2AE


FOLKL works across the public and private sector. Our approach is centred on connecting our clients to the real world in the most robust, truthful and immersive way possible. We pride ourselves on being academically rigorous in our research, and provide a truly fit-for-purpose, innovative and responsive research design.

FOLKL’s unique perspective is designed to uncover insights and provide data that is extremely robust, delivering the clarity and confidence to enable effective decision making.
 
 
 

Our Expertise:

  • Stakeholder Engagement
  • Public Consultation
  • Community Consultation
  • Evaluation
  • Market Validity
  • Business Planning and Strategy
  • Feedback Loops
  • Behaviour Change Marketing
  • Data Strategy
  • Co-Design
  • Product Development Research
  • User Experience
  • Customer Experience
  • Communication and Customer Engagement Strategy
  • Brand Development Research

Our Core Services:

  • Research Design
    • - Innovative, Culturally Relevant and Responsive
    • - Experimental
  • Qualitative
    • - Ethnography
    • - Digital Ethnography
    • - In-Depth Interviews
    • - Observation
    • - Focus Groups and Workshops
  • Quantitative
    • - Surveying
    • - Data Strategy
    • - Segmentation
    • - Database Evaluation and Management
    • - Digital and Video Analytics
  • Desk Research
    • - Access to academic and industry databases
  • Data-Driven Communication
    • - Strategy
    • - Management and Execution